An honest web is one in which the overwhelming majority of the code and assets downloaded to a user’s computer are used in a page’s visual presentation, with nearly all the remainder used to define the semantic structure and associated metadata on the page. Bullshit — in the form of CPU-sucking surveillance, unnecessarily-interruptive elements, and behaviours that nobody responsible for a website would themselves find appealing as a visitor — is unwelcome and intolerable.
Whenever I stumble upon a web page which falls under Nick’s “bullshit” category, I just close it. This includes sites that demand I turn off my script blocker, which I use to block “CPU-sucking surveillance” and similar items.
It’s really past time that we started cleaning up this dump that we created.