Zack Whittaker, reporting for TechCrunch:

Apple is telling app developers to remove or properly disclose their use of analytics code that allows them to record how a user interacts with their iPhone apps — or face removal from the app store, TechCrunch can confirm.

In an email, an Apple spokesperson said: “Protecting user privacy is paramount in the Apple ecosystem. Our App Store Review Guidelines require that apps request explicit user consent and provide a clear visual indication when recording, logging, or otherwise making a record of user activity.”

“We have notified the developers that are in violation of these strict privacy terms and guidelines, and will take immediate action if necessary,” the spokesperson added.

This is one area where the App Store Review Team needs to dramatically improve. Such code and analytics should not be able to make it into the App Store.