Nick Bilton About ‘Steve Jobs’

Nick Bilton:

Here’s the thing: They didn’t know Steve Jobs. None of us did. I don’t care if you had a sleepover party at his house once a week while you watched rom-coms and did each other’s nails. Or if he granted you a 15-second interview after one of his product introductions. The reality is, Steve Jobs was trying to sell things, and he was an absolute master at using the media to do that.